By Samuel Weber,
Technology & Innovation Writer
Apple’s AirPods, their truly wireless earbud project, went from being an absolute joke to one of the most dominant products in its class. At $159 at retail, many wrote these headphones off as a cash grab. However, according to NPD, Apple’s “Experiment,” accounts for about 85% of all sales of truly wireless earbuds. This stark contrast from the initial reactions means that Apple made a bet on quality of product and substance over looks, and it paid off massively.
The AirPods released on December 13, 2016. Originally scheduled for a late October launch, the product suffered a delay due to production setbacks. The mid-December release also meant missing the Black Friday shopping window, which many believed doomed the AirPods. Several students I talked to describe the headphones as, “Awkward.” Joe Ippolito, Sophomore Sports Management Major, said the AirPods were, “Strange and unorthodox.” The AirPods are equipped with a chip that was exclusive to the AirPods, the W1 chip. This chip allows AirPods to pair almost instantaneously with any Apple device with a one-time set up. The W1 is also a very battery-efficient chip, beating out all competitors in battery tests done by 9to5 Mac. Pairing is a breeze, battery life is better than the competition, and their synchronization with Apple products is unparalleled. Apple is likely to announce AirPods 2 at their iPhone event on September 12 in Cupertino California.
A version of this article appeared in the Tuesday, September 12th print edition.
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