By Jaclyn Marciniak,
Sports Business Assistant Editor
With the 2013-2014 National Football League season in full swing, many fans are looking ahead to the Super Bowl which will take place at Metlife Stadium in East Rutherford, New Jersey.
This will be the first Super Bowl to be hosted in an outdoor stadium and a cold atmosphere. Although this is an exciting event for many New Jersey and New York residents, the cost of attending the game is even more than anticipated.
According to Yahoo Sports, the NFL is currently working on approving a plan to nearly double ticket prices from what they were in New Orleans in 2013. The highest priced seats are box suites, which are initially priced at $500,000 and include 30 tickets.
The same seats in last season’s Super Bowl in New Orleans averaged around $1,250 per seat while this year fans are looking at prices upward of $2,600. These seats will include access to indoor restaurants and are on the club level of Metlife Stadium.
The next highest priced seats are featured in the stadium’s higher tier section. These seats will start at the price of $1,500, while the same section seating in New Orleans cost around $950.
This increase in prices is supported by the NFL. When Yahoo Sports spoke with NFL spokesman Brian McCarthy, he stated that the league assumes that ticket brokers are going to jack up the prices already and the NFL is simply cutting out the middle man stage.
The NFL is looking to close the gap between the face value and true value of the tickets. The league also justifies the rise in prices because the Super Bowl has become more than just a game, it has become a sporting event and an entertainment icon.
McCarthy also said that around only 40 percent of tickets will be under $1,000. The lowest priced tickets start at $500 and are being sold through a lottery system. Over 30,000 people have already entered into the lottery, but only 1,000 will have the opportunity to purchase a ticket. The lucky winners of the lottery will be notified later in the fall.
It seems that the location is driving the demand of tickets up, since the New York area has never hosted a Super Bowl before. According to the Wall Street Journal, more than 50 million people live within 200 miles of the stadium. Since so many fans live in such a close proximity, traveling expenses will be cut down between flights and hotel costs.
Due to the fact that many fans will be saving on traveling costs; the NFL believes that fans will not mind spending more on tickets.
Despite the expenses of travel and tickets, many fans will agree that the opportunity to attend the Super Bowl game at Metlife Stadium is absolutely priceless.
A version of this article appeared in the Tuesday, Sept. 24 print edition.
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